ABC Reality Show Winner Stars In New HGTV
Makeover Show
By Halle Panzi
DESIGNER FRANK FONTANA RESCUES HOMEOWNERS FROM BAD TASTE AND BOTCHED
DESIGNS ON HGTV'S TAKEOVER MY MAKEOVER
New Half-Hour Series Premieres on Saturday, May
6 @ 7 p.m. ET/PT
Hollywood, CA. (For Immediate Release -- April,
2006) - When bad designs happen to good people, HGTV is there
to turn things around in Takeover My Makeover, an entertaining
new weekly series premiering on Saturday, May 6 at 7 p.m. ET/PT.
Takeover My Makeover features a rotating team
of expert designers lead by Frank Fontana, and two other designers.
Fontana rescues would-be decorators and their misguided makeovers
by transforming truly tacky attempts into tastefully executed
room designs. In the premiere episode, Frank Fontana along with
his team of designated design coordinators and contractors step
in to redo a disastrously designed room. The team amazingly then
brings the original design vision to life on a budget of only
$2,000.
Throughout the series, Frank Fontana and the Takeover
My Makeover team offers tips on how to avoid the most common design
errors such as taking a design theme too literally, making elements
that should be "highlights" the main features in a room,
or neglecting the basic principles that translate into a cohesive
design. The result is a lively half-hour in which homeowners ultimately
get the room they envisioned but were unable to create on their
own. In addition, viewers learn the fundamentals of good design,
find out how to achieve popular design styles such as Cottage
Chic, Asian, and Modern Hotel Chic, and get valuable takeaway
tips.
Television audiences will recognize Fontana as
the "Italian Stallion" underdog on ABC's Martha Stewart-themed
reality competition THE GREAT DOMESTIC SHOWDOWN. On the surface,
Fontana's macho and muscular exterior caught people off guard.
Who would have predicted this Long Island native could out bake,
out decorate and out design his TV rivals - winning the show last
season? But that's exactly what happened as Fontana walked away
with the grand prize.
From ABC, Fontana quickly moved to TLC where he
landed a featured role on the one hour documentary-style unscripted
program FAKING IT. With cameras rolling, Fontana spent a month
mentoring a woman from Texas on how to become a domestic goddess.
With Fontana's help, the woman won the competition.
About HGTV HGTV, America's leader in home and
lifestyle programming, is distributed to more than 89 million
U.S. households and is one of cable's top-rated networks. HGTV.com
is the nation's leading online home and garden destination, drawing
an average of 5.2 million unique visitors per month. HGTV owns
33 percent of HGTV Canada and provides much of the Canadian network's
daily programming. The network's branded programming also can
be seen in 41 other countries and its selected programming is
available to service men and women on board Navy ships and through
American Forces Radio & Television Service (AFRTS) which services
more than 1,000 outlets in over 175 countries. Headquartered in
Knoxville, Tenn., with offices in Atlanta, Chicago, Dallas, Detroit,
Los Angeles, Nashville and New York, HGTV is wholly owned by The
E.W. Scripps Company (NYSE:SSP), which also operates Food Network,
DIY - Do It Yourself Network, Fine Living and Great American Country.
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CONTACTS: Halle Panzieri / FrankFontana.net Press@frankfontana.net
Steve Rohr/Publicist Century Public Relations
1901 Avenue of the Stars, Suite 365 Los Angeles, CA 90067 Tel:
310 557 1122 Ext. 224 Fax: 310 492 0640
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